Mobile billboards can averages around 2.4 million impressions per month, depending on location and duration. While in traffic, averages can reach 600 impressions per mile driven. We use data from our 3rd party partner Abraxas Technology who measures our mobile billboard impressions & results.
Yes, you can change your route anytime. However, keep in mind our pre-optimized routes are designed to gain as many impressions as possible by traveling and targeting higher traffic areas using real time data provided by Google, OpenMaps, and MapBox.